In Memory Of Charlie Phillips

"January 14th 1939 - October 6th 2020 - Rest in Peace Charlie"

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The Piano Stairs

The Fun Theory

We believe that the easiest way to change people's behavior for the better is by making it fun to do. We call it The fun theory. Do you have an idea that uses fun to change behavior?  www.thefuntheory.com

”Take the stairs instead of the escalator or elevator and feel better” is something we often hear or read in the Sunday papers. Few people actually follow that advice. Can we get more people to take the stairs over the escalator by making it fun to do? See the results here.
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